Trending Topic - Why is Copa America trending?

By David Chimbuchi Onyeji 

There is a reason why Copa America has earned the attention of people all over the world as one of the most riveting sporting events at present. This year, the prestigious tournament is being held in the United States, and football fever has gripped the nation, with Gen Z leading the charge.

Lionel Messi aims for a third consecutive major international trophy with holders Argentina. The tournament's Cinderella story has reached the semifinals in its first-ever appearance at Copa America.

It is a must-watch event for football fans, as the tournament has brought together top teams from South America and North America. The event, meanwhile, is being streamed on the likes of FOX Sports and Univision around the world.

It has also drawn the interest of major brand sponsors, such as Puma and Michelob Ultra, which is helping to further its appeal. This year, Copa America has been trending due to its exciting matches and historic performances, which align with the growing interest in soccer in the USA.